aimportance runs workshops, cohort courses and advisory that give teams and leaders a rigorous — not hyped — understanding of what AI changes and what to do about it.
We work as an extension of your leadership or L&D team — bringing rigorous AI understanding without the overhead of building it in-house.
A half-day session for executives and boards: what AI can and can't do today, and the decisions that can't be delegated.
A six-week, project-based course where teams bring a real workflow and leave with a working AI-assisted version of it.
Open evening events exploring what AI means for a specific industry, profession or public policy question.
Closed-door sessions built around your organisation's tools, data and constraints, not a generic slide deck.
An independent look at where your organisation actually stands, and where AI would create genuine leverage.
Ongoing support through rollout — vendor evaluation, governance, and building capability your team can sustain.
Not sure what fits? Most engagements start with a single conversation.
Talk to usEvery engagement is different, but the approach is consistent — direct, fast-moving, and focused on outcomes your team can actually feel.
No intake forms, no lengthy briefs. We listen, ask hard questions, and quickly form a view on what matters most.
We look at your team's actual starting point and tools, and tell you what we find — including the uncomfortable parts.
A specific training plan, sequenced to your priorities. Not a shelf product — something you can act on immediately.
We stay involved after the session — as a sounding board while your team puts what it learned into practice.
aimportance was founded on a straightforward belief: that the best AI training comes from people who have actually implemented it, not just presented about it.
We don't teach from a distance. We get close to how your organisation actually works, and help your people build judgement they can rely on — whether that means running a workshop for the board, a cohort for a product team, or an open evening event for a whole profession.
Our lead trainers have delivered AI literacy programmes across finance, healthcare, and the public sector, and have themselves led technology teams through real AI adoption — not just written about it.
We bring specific formats for the handful of audiences where AI literacy genuinely changes what happens next.
The decisions that can't be delegated, explained without jargon or sales pressure.
Hands-on, project-based learning teams can apply to a real workflow the same week.
Organisation-wide programmes that build durable capability, not one-off excitement.
Open events and closed briefings addressing policy, procurement and public trust.
If your question isn't here, just get in touch.
Both. Public workshops usually run live online; cohorts and in-house training can be delivered on-site or remotely, depending on what works for your team.
It depends on group size, format and how much customisation is needed. Short workshops are typically fixed-fee; ongoing advisory works better as a retainer. We'll propose whatever fits your situation.
We keep capacity available for new engagements. For an imminent board session or a sudden need, we can often mobilise within days — get in touch and we'll be direct about availability.
Yes — this is often where we add the most value. Many organisations know AI is important but don't have the internal capability to evaluate it. We help cut through the hype and identify where it creates genuine value.
No formal minimum. Some clients start with a single public workshop seat. Others begin with a full in-house programme. We match the scope to what you actually need.
Whether it's a seat in a public workshop or a bespoke programme for your organisation — we'd be glad to have a direct conversation.
Thanks for reaching out — we'll be in touch within one business day.